Cleaning Business Software

Grow Your Lincoln Cleaning Business with MaidProfit

From the Haymarket to Wilderness Hills, Near South to Fallbrook — MaidProfit gives Lincoln cleaning companies the tools to serve Nebraska’s capital and Big Red country.

295K+ City Residents
345K Metro Population
#2 Largest NE City
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SR
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★★★★★
420+
Cleaning Businesses in Lincoln Area
135K
Households in Metro Area
$59,200
Median Household Income
9.1%
Annual Market Growth

Why Lincoln Is a Growing Cleaning Market

Lincoln is Nebraska’s capital and second-largest city, home to the University of Nebraska-Lincoln and a diversified economy that provides stable, growing demand for cleaning services. With 295,000 residents and steady population growth, Lincoln offers cleaning businesses a solid market.

UNL’s 25,000+ students create predictable seasonal demand for apartment turnovers and move-in/move-out cleaning. The university’s faculty and staff, along with state government employees, provide a reliable base of professional clients who value recurring cleaning.

Lincoln’s southern and southeastern suburbs (Wilderness Hills, Fallbrook, Pine Lake) feature newer homes and growing families. The city’s tech sector is expanding along the innovation corridor, attracting young professionals who prioritize time-saving services like professional cleaning.

Capital City + University = Stable Demand

State government jobs and university employment provide Lincoln with unusually stable employment, which means stable cleaning demand regardless of economic cycles. MaidProfit helps you capture and retain these dependable clients.

420+
Cleaning Businesses in Lincoln Area
135K
Households in Metro Area
$59,200
Median Household Income
9.1%
Annual Market Growth

Everything you need to scale

Built specifically for cleaning businesses — not generic software adapted for your industry.

Smart Scheduling
Auto-assign jobs to the right team based on location, skills, and availability. Clients get instant booking confirmations.
Client CRM
Track every client, property, preferences, and cleaning history in one place. Never lose a detail again.
Automated Invoicing
Invoices go out automatically after every job. Accept payments online and track who’s paid and who owes.
Team Management
See where your cleaners are in real-time, track job completion, and communicate with your team through the app.
Business Analytics
Revenue trends, team performance, top clients, and growth metrics — all in one clean dashboard.
Integrations
Connect with QuickBooks, Google Calendar, Stripe, and the tools you already use to run your business.

What Lincoln Cleaners Charge

Lincoln cleaning rates are competitive for Nebraska, with the southern suburbs commanding the strongest rates.

ServicePrice RangeAverage
Standard House Cleaning$95 – $205$140
Deep Cleaning$180 – $380$265
Move-Out Cleaning$220 – $450$320
Office Cleaning (per sq ft)$0.07 – $0.14$0.10
Recurring Weekly Service$80 – $175$118

Wilderness Hills, Fallbrook, and the south Lincoln suburbs command premium rates. The Haymarket and downtown attract young professional clients. Near-campus areas offer student-related volume at moderate rates.

Lincoln Cleaning Business Requirements

City of Lincoln Business License

Lincoln requires a business license (occupation tax) from the Finance Department. Fees are based on gross receipts.

Nebraska Business Registration

Register your LLC with the Nebraska Secretary of State ($105 filing fee). Register with the Department of Revenue for tax obligations.

Sales Tax Compliance

Nebraska charges 5.5% state sales tax plus 1.75% Lincoln local tax (7.25% total). Cleaning services are generally taxable. Register and remit through the Department of Revenue.

General Liability Insurance

Recommended for all Lincoln cleaning businesses. Expect $350–$700/year for $500K–$1M coverage.

Workers’ Compensation

Nebraska requires workers’ compensation for all employers with one or more employees. Strict enforcement.

University Housing Compliance

If cleaning university-affiliated housing, you may need to meet specific insurance and background check requirements set by property management companies.

Up and running in minutes

No technical setup required. If you can send an email, you can run MaidProfit.

Set Up Your Business
Add your services, pricing, team members, and service areas. Takes about 10 minutes.
Clients Book Online
Share your booking link or embed it on your website. Clients pick a time — you get notified instantly.
MaidProfit Does the Rest
Scheduling, reminders, invoicing, and follow-ups happen automatically. You focus on the work.

Simple, predictable pricing

No per-job fees. No surprise charges. Cancel anytime.

Monthly
Annual Save 20%
Starter
$39/month
Perfect for solo operators and small teams just getting started.
  • Up to 50 jobs/month
  • 1 team member
  • Online booking page
  • Client management
  • Basic invoicing
  • Analytics dashboard
  • Integrations
Join Waitlist
Pro
$159/month
For multi-location businesses that need maximum power and support.
  • Everything in Growth
  • Unlimited team members
  • Multi-location support
  • Custom reporting
  • Priority support + onboarding
  • API access
  • White-label options
Contact Sales

All plans include a 14-day free trial. No credit card required.

Trusted by cleaning businesses everywhere

Hear from real cleaning business owners.

★★★★★

“Lincoln’s mix of government employees and university families creates perfect clients — stable, reliable, and they value consistency. MaidProfit’s recurring scheduling has my 80+ clients on autopilot.”

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Megan Larson
Owner, Star City Cleaners
★★★★★

“We handle 100+ student apartment turnovers every August. MaidProfit’s bulk scheduling and team management make it possible without hiring temporary staff. It’s our biggest revenue month.”

BC
Brandon Cruz
Founder, Husker Clean Co.
★★★★★

“South Lincoln’s new neighborhoods are growing fast. MaidProfit’s online booking captures new homeowners as they search for cleaning services. We added 30 recurring clients in Wilderness Hills alone this year.”

SJ
Sarah Johnson
CEO, Lincoln Fresh Maids

Common Questions

Do I need a license to clean in Lincoln?
Yes. Lincoln requires a business license (occupation tax) from the Finance Department. You also need Nebraska Secretary of State registration and Department of Revenue enrollment.
How much do Lincoln cleaning businesses charge?
Standard house cleaning in Lincoln averages $140 per visit, with deep cleaning averaging $265. South Lincoln suburbs command higher rates. Recurring weekly clients typically pay $118.
Is the student market profitable in Lincoln?
Very. UNL’s 25,000+ students create massive seasonal demand for apartment turnovers in August and May. Many Lincoln cleaning businesses earn 20–25% of annual revenue during these periods.
What areas in Lincoln have the best cleaning demand?
Wilderness Hills, Fallbrook, and south Lincoln offer premium suburban clients. The Haymarket area has growing young professional demand. State government areas provide stable professional clients.
Is cleaning taxable in Lincoln?
Yes. Nebraska taxes cleaning services at 5.5% state plus 1.75% local (7.25% total in Lincoln). Register with the Department of Revenue.
How does Lincoln compare to Omaha for cleaning businesses?
Lincoln has lower rates but also lower competition and operating costs. The capital city’s stable employment base means consistent demand. Many cleaning entrepreneurs find Lincoln an easier market to establish in.

Ready to Grow Your Lincoln Cleaning Business?

Join the waitlist and be first in line for a free 14-day trial when we launch.

14-day free trial · No credit card · Cancel anytime