Introduction
Starting a cleaning business in 2025 is one of the most profitable and low-cost opportunities for entrepreneurs looking for financial freedom. With the demand for professional cleaning services rising by 10% annually, now is the perfect time to enter this $100 billion industry.
Whether you want to start a residential cleaning, commercial janitorial, or specialized cleaning service, this guide will provide everything you need to know, from legal setup to pricing, marketing, and automation using MaidProfit—the all-in-one software that helps cleaning businesses grow faster.
Table of Contents
1️⃣ Understanding the Cleaning Industry in 2025
2️⃣ Step 1: Choose Your Cleaning Business Niche
3️⃣ Step 2: Legally Register Your Business
4️⃣ Step 3: Set Competitive Prices & Service Packages
5️⃣ Step 4: Buy Essential Cleaning Equipment & Supplies
6️⃣ Step 5: How to Get Your First Cleaning Clients
7️⃣ Step 6: Build a Strong Online Presence
8️⃣ Step 7: Automate & Scale Your Cleaning Business with MaidProfit
9️⃣ FAQs: Common Questions About Starting a Cleaning Business
1️⃣ Understanding the Cleaning Industry in 2025
The cleaning industry is booming, thanks to increased awareness of cleanliness and hygiene. Here’s why 2025 is the best time to start:
✅ High Demand – Both residential and commercial cleaning markets are growing at 10% per year.
✅ Recurring Revenue – Most cleaning clients require weekly or bi-weekly services, creating stable income.
✅ Low Startup Costs – You can start solo with just $500-$2,000.
💡 Fact: The average cleaning business earns $50,000 - $150,000 per year in revenue.
2️⃣ Step 1: Choose Your Cleaning Business Niche
Not all cleaning businesses are the same. Pick a niche that fits your skills, budget, and demand.
| Cleaning Service Type | Description | Average Charge |
|---|---|---|
| Residential Cleaning | Homes, apartments, Airbnb properties | $75 - $150 per visit |
| Commercial Cleaning | Offices, retail stores, gyms, warehouses | $0.10 - $0.50 per sq. ft. |
| Move-in/Move-out Cleaning | Cleaning before or after tenants move | $250 - $500 per job |
| Deep Cleaning Services | Heavy-duty cleaning for homes/businesses | $200 - $600 per job |
| Post-Construction Cleaning | Cleaning after renovations & construction | $500 - $1,500 per job |
| Eco-Friendly Cleaning | Green cleaning products, chemical-free | 10-15% higher than standard cleaning |
💡 Tip: Start with one niche and expand as your business grows!
3️⃣ Step 2: Legally Register Your Business
To operate legally, you need to register your cleaning business and obtain necessary permits.
✅ Choose a Business Structure:
- Sole Proprietorship – Simple & low-cost but no liability protection.
- LLC (Limited Liability Company) – Protects your personal assets & tax benefits.
- Corporation (S-Corp or C-Corp) – Best for large-scale businesses with investors.
✅ Get a Business License:
- Check your state and local requirements for cleaning business permits.
- Apply for an EIN (Employer Identification Number) from the IRS (Required if hiring employees).
✅ Get Business Insurance:
- General Liability Insurance – Covers accidental damages or injuries.
- Workers’ Compensation Insurance – Required if hiring employees.
- Bonding Insurance – Protects against theft claims from clients.
🔗 Useful Link: Apply for an EIN on IRS.gov
4️⃣ Step 3: Set Competitive Prices & Service Packages
Pricing your services correctly ensures profitability and competitiveness.
Here’s a pricing breakdown for different services:
| Service Type | Hourly Rate | Flat Rate |
|---|---|---|
| House Cleaning | $35 - $50/hr | $100 - $200 per visit |
| Office Cleaning | $30 - $60/hr | $500 - $2,000/month |
| Move-Out Cleaning | $40 - $70/hr | $300 - $600 per job |
| Post-Construction | $50 - $100/hr | $500 - $1,500 per job |
💡 Use MaidProfit’s pricing calculator to quickly estimate job costs and create professional invoices!
5️⃣ Step 4: Buy Essential Cleaning Equipment & Supplies
You don’t need expensive supplies, but investing in quality cleaning products is key.
🏡 Basic Cleaning Supplies
✅ Vacuum cleaner & mop
✅ Microfiber cloths & sponges
✅ Disinfectants & eco-friendly cleaners
✅ Glass & bathroom cleaners
✅ Commercial-grade gloves & face masks
🚀 Tip: Use MaidProfit to track inventory & auto-reorder supplies!
6️⃣ Step 5: How to Get Your First Cleaning Clients
Your business won’t grow without marketing. Here are the best ways to attract your first clients:
📍 1. Google My Business (Local SEO)
- Set up a Google My Business profile to show up in local searches.
- Get Google reviews to build trust.
📢 2. Facebook & Social Media
- Post before-and-after cleaning pictures.
- Offer limited-time promotions for new clients.
📞 3. Networking & Referrals
- Partner with Realtors, Airbnb hosts, and Property Managers.
- Offer discounts for referrals.
💡 Pro Tip: Automate your marketing with MaidProfit’s built-in CRM!
7️⃣ Step 6: Build a Strong Online Presence
Having a professional online presence is key to scaling.
✅ Professional Website – Show services, pricing, & contact info.
✅ Yelp & Angi Listings – Get listed in high-traffic business directories.
✅ Email Marketing – Use MaidProfit to send follow-ups & promotions.
8️⃣ Step 7: Automate & Scale Your Cleaning Business with MaidProfit
Managing appointments, invoices, and employees manually can slow you down.
That’s where MaidProfit helps:
✔ Automated Scheduling – No more double bookings.
✔ Instant Invoicing & Online Payments – Get paid faster.
✔ Employee & Client Management – Track jobs & workers in one place.
✔ Marketing & Lead Generation Tools – Get more clients effortlessly.
🎉 Try MaidProfit FREE today at MaidProfit.com and grow your business faster!
FAQs: Common Questions About Starting a Cleaning Business
💬 How much does it cost to start a cleaning business?
➡️ Between $500 - $2,000 for a solo operation and up to $10,000 for a larger team.
💬 Do I need a license to start a cleaning business?
➡️ In most states, yes. Check with your local government for requirements.
💬 How do I get cleaning clients fast?
➡️ Use Google My Business, social media ads, and word-of-mouth referrals.
Final Thoughts
Starting a cleaning business in 2025 is a lucrative opportunity. By following this step-by-step guide and using MaidProfit to automate your business, you’ll save time and scale faster.
🚀 Are you ready to launch your cleaning business? Try MaidProfit for FREE today!