Elevate Your Exeter Cleaning Business with MaidProfit
Whether you clean in Downtown, Brentwood Road, Swasey Parkway or Jady Hill, MaidProfit automates your Exeter cleaning business so you can focus on growth.
Cleaning Industry Data for Exeter
Data compiled from Bureau of Labor Statistics, Census Bureau, IBISWorld, MaidProfit internal data, Zillow
Why Start a Cleaning Business in Exeter
With a population of 16,000+, Exeter ranks as New Hampshire's #25 largest city and a key economic center. Historic seacoast town home to Phillips Exeter Academy with a walkable downtown and affluent residential areas. Major employers including Phillips Exeter Academy, Exeter Hospital, Sig Sauer nearby drive a professional workforce that increasingly relies on cleaning services.
With a $82,000 median income and $420,000 median home value, Exeter residents have significant purchasing power. High-demand neighborhoods such as Downtown, Brentwood Road, Swasey Parkway form the backbone of the local cleaning market.
Exeter's New England four-season climate creates year-round cleaning demand. Harsh winters track salt and snow melt indoors, spring brings mud season, and fall foliage means leaf debris. Summer lake traffic adds seasonal deep cleaning surges. Cleaning businesses in Exeter benefit from a stable economy, growing neighborhoods, and year-round demand that supports both new customer acquisition and high retention rates.
Exeter's Growing Cleaning Market
With a median household income of $82,000 and steady population growth, Exeter homeowners are investing in professional cleaning services. MaidProfit helps you capture that demand.
Top Exeter Neighborhoods for Cleaning Businesses
The top areas where cleaning businesses are growing fastest.
Everything Exeter cleaning companies need
Purpose-built features that help Exeter cleaning businesses operate efficiently at any scale.
Exeter Cleaning Service Rates
Here's what professional cleaners in Exeter typically charge for common residential and commercial services.
| Service | Price Range | Average |
|---|---|---|
| Standard House Cleaning | $99 – $237 | $153 |
| Detailed Deep Cleaning | $191 – $442 | $295 |
| Move-Out Cleaning | $237 – $491 | $338 |
| Commercial Cleaning (per sq ft) | $0.08 – $0.16 | $0.11 |
| Recurring Weekly Service | $91 – $196 | $131 |
Rates vary across Exeter neighborhoods. Premium areas like Downtown command 15-25% above average.
What You Need to Operate in Exeter
Exeter Municipal License
Exeter requires a municipal business license. Apply through Exeter City Hall or the Rockingham County clerk's office.
Register with New Hampshire
Register your LLC with the New Hampshire Secretary of State ($100 filing fee). Obtain a Exeter business license from Exeter City Hall or the Rockingham County clerk's office.
Tax Obligations
New Hampshire has no state sales tax. New Hampshire has no sales tax, simplifying pricing for cleaning businesses. Check Rockingham County for any local tax requirements.
Business Liability Insurance
Essential for Exeter cleaning businesses. Most commercial clients require proof of at least $500K coverage. Expect $380–$650/year.
Employee Coverage
New Hampshire requires workers' comp for all employers. Budget $1.50–$3.00 per $100 of payroll for cleaning businesses.
Employer Identification Number
Get a free EIN from the IRS before hiring your first employee. The online application takes minutes.
Set up your Exeter cleaning operation today
From signup to your first booking — here's how Exeter cleaners get started.
Affordable plans for Exeter cleaning companies
Transparent pricing for Exeter cleaning businesses — no contracts, cancel anytime.
- Supports 50 appointments/month
- 1 team member included
- Professional booking portal
- Client management
- Simple invoicing
- Revenue analytics
- Integrations
- No job limits
- Support for 10 team members
- Online scheduling + client portal
- Full client relationship tools
- Automated billing & payment collection
- Analytics dashboard
- QuickBooks & Stripe sync
- Includes all Growth features
- Unlimited team members
- Manage multiple locations
- Custom reports & exports
- Priority customer support
- Developer API access
- White-label branding
All plans include a 14-day free trial. No credit card required.
What Makes MaidProfit Right for Exeter
Hear from cleaning professionals like you
From solo operators to multi-team companies — MaidProfit delivers.
“Running a cleaning business in Exeter got so much easier with MaidProfit. Automated invoicing and client reminders mean I spend less time on admin and more time growing in Downtown.”
“Client management used to be our weakest point in Exeter. Since adopting MaidProfit, we track every preference, every property detail, and our rebooking rate has jumped to 85%.”
“I started cleaning houses alone in Swasey Parkway two years ago. MaidProfit helped me scale to a team of 5 with professional booking, invoicing, and real-time team tracking.”