Cleaning Business Software

Supercharge Your Michigan Cleaning Business

From Detroit to Grand Rapids, Ann Arbor to Traverse City, Michigan cleaning companies trust MaidProfit to automate the grind and focus on growth.

10M+ Residents
4.1M Households
10th Most Populous State
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★★★★★
5,800+
Cleaning Businesses in Michigan
4.1M
Households Statewide
$63,200
Median Household Income
8.4%
Annual Market Growth

Michigan Cleaning Market at a Glance

10.04 million
Population
Spread across two peninsulas with major demand concentrated in the southeast (Detroit metro) and west (Grand Rapids)
U.S. Census Bureau 2024
5,200+
Cleaning Businesses
Most concentrated in Metro Detroit and Grand Rapids, with underserved markets in mid-Michigan and the Upper Peninsula
IBISWorld 2024
$1.5 billion
Market Size
Bolstered by Michigan's economic recovery, auto industry wealth, and a growing vacation rental market in northern regions
IBISWorld 2024
$235,000
Median Home Value
Well below the $365K national average, but lower overhead means better margins if you price correctly
Zillow 2024
$148/visit
Average Cleaning Rate
Slightly below the $157 national average, but lower costs of living mean margins can match or exceed coastal states
HomeAdvisor 2024
April - August
Peak Season
Spring cleaning, summer vacation rental turnovers on the lakes, and college move-outs in Ann Arbor and East Lansing drive peak demand
Industry Data

Data sources: HomeAdvisor 2024, IBISWorld 2024, Industry Data, U.S. Census Bureau 2024, Zillow 2024

Why Michigan’s Cleaning Market Is Built for Growth

Michigan is the 10th most populous state with over 10 million residents and 4.1 million households spread across two peninsulas. That makes it one of the largest cleaning markets in the Midwest, with diverse metro areas offering different opportunities for residential, commercial, and specialty cleaning businesses.

The West Michigan corridor, anchored by Grand Rapids, is the state’s growth engine. Grand Rapids has been named one of the best mid-size cities in America for its strong economy, affordable housing, and quality of life. The metro area’s rapid growth — fueled by healthcare, manufacturing, and a thriving food/beverage scene — is creating thousands of new cleaning clients annually.

Metro Detroit remains the state’s largest market by sheer size. While the city itself has faced challenges, the suburbs of Oakland County (Troy, Royal Oak, Birmingham) and Macomb County are affluent and growing. Ann Arbor’s university-driven economy adds steady demand, and Northern Michigan’s vacation rental market (Traverse City, Petoskey) creates lucrative seasonal opportunities.

Michigan's average cleaning rate of $148/visit is 6% below the national average of $157, but lower operating costs mean profit margins remain competitive.
With a median home value of $235K — 36% below the $365K national average — Michigan offers lower barriers to entry and affordable markets to build a client base.
Michigan's cleaning industry is growing at about 6.3% annually, close to the 6.6% national average, with strongest growth in Grand Rapids and vacation rental markets.

Two Peninsulas, Two Seasons of Opportunity

Michigan’s harsh winters drive demand for indoor deep cleaning, while its stunning Great Lakes summers fuel a booming vacation rental market. Smart cleaning businesses ride both seasons for year-round revenue that outpaces single-season markets.

5,800+
Cleaning Businesses in Michigan
4.1M
Households Statewide
$63,200
Median Household Income
8.4%
Annual Market Growth

Top Michigan Neighborhoods for Cleaning Businesses

Where the demand is highest and your business can thrive.

Metro Detroit
4.3 million people across Wayne, Oakland, and Macomb counties — the state's largest cleaning market with everything from luxury Bloomfield Hills homes to Dearborn apartments.
Grand Rapids Metro
West Michigan's economic engine with 1.1M residents and a booming housing market driving strong demand for residential cleaning services.
Ann Arbor
University of Michigan creates year-round demand — student move-out cleaning in spring, recurring service for faculty and professionals year-round.
Lansing-East Lansing
State capital and home to Michigan State University — government workers and students create a steady base of cleaning clients.
Traverse City & Northern Michigan
Vacation rental and Airbnb hotspot — seasonal turnover cleaning for lake houses and resorts from May through October pays premium rates.
Kalamazoo-Portage
Growing mid-size metro with 340K residents where competition is lower and client acquisition costs are a fraction of what you'd pay in Detroit.

Everything you need to scale

Built specifically for cleaning businesses — not generic software adapted for your industry.

Smart Scheduling
Auto-assign jobs to the right team based on location, skills, and availability. Clients get instant booking confirmations.
Smart Scheduling routes your crews efficiently across Metro Detroit's sprawling suburbs — from Royal Oak to Ann Arbor to Troy without wasting hours on I-96 and I-75.
Client CRM
Track every client, property, preferences, and cleaning history in one place. Never lose a detail again.
Client CRM organizes clients by region so your Grand Rapids book stays separate from your Detroit book — different pricing, different demographics, one clean system.
Automated Invoicing
Invoices go out automatically after every job. Accept payments online and track who’s paid and who owes.
Automated Invoicing keeps things simple since Michigan doesn't charge sales tax on residential cleaning services — no tax line confusion for your clients.
Team Management
See where your cleaners are in real-time, track job completion, and communicate with your team through the app.
Team Management handles seasonal crew fluctuations — scale up for spring cleaning and lake house turnovers, scale down for quieter winter months.
Business Analytics
Revenue trends, team performance, top clients, and growth metrics — all in one clean dashboard.
Business Analytics tracks profitability by neighborhood, showing whether your highest margins come from Grosse Pointe estates or Lansing apartment turnovers.
Integrations
Connect with QuickBooks, Google Calendar, Stripe, and the tools you already use to run your business.
Integrations sync MaidProfit with QuickBooks, Google Calendar, and Stripe so you can run your Michigan operation from one dashboard instead of five apps.

What Michigan Cleaners Charge

Michigan rates vary widely between metro Detroit, West Michigan, and the rest of the state.

ServicePrice RangeAverage
Standard House Cleaning$95 – $220$145
Deep Cleaning$180 – $400$275
Move-Out Cleaning$220 – $480$335
Office Cleaning (per sq ft)$0.07 – $0.16$0.11
Recurring Weekly Service$85 – $185$125

Oakland County suburbs and Ann Arbor command the highest rates. Grand Rapids is mid-to-high range and growing fast. Traverse City charges seasonal premiums for vacation rental turnovers. Detroit proper and outstate Michigan offer lower rates but less competition.

Michigan Cleaning Business Requirements

Business Registration

Register your business with the Michigan Department of Licensing and Regulatory Affairs (LARA). LLCs can be filed online for $50, one of the most affordable filing fees in the country.

Sales Tax

Michigan has a 6% state sales tax with no local additions. Cleaning services are generally exempt from sales tax in Michigan. The state taxes tangible goods, not services, though some bundled offerings may have taxable components.

General Liability Insurance

Not legally required, but essential. Michigan cleaning businesses typically carry $500K–$1M in general liability coverage, costing approximately $350–$750 per year.

No State Cleaning License

Michigan does not require a state-level cleaning license. Some municipalities, particularly Detroit and Grand Rapids, may require a local business license or occupational permit.

Workers’ Compensation

Michigan requires workers’ compensation insurance for employers with one or more employees (with limited exceptions for certain family members and domestic workers). Non-compliance penalties include fines and potential criminal liability.

Federal EIN

Obtain a free EIN from the IRS if forming an LLC or hiring employees. Required for payroll taxes, opening business bank accounts, and filing returns.

Up and running in minutes

No technical setup required. If you can send an email, you can run MaidProfit.

Set Up Your Business
Add your services, pricing, team members, and service areas. Takes about 10 minutes.
File your Michigan LLC online through LARA (Department of Licensing and Regulatory Affairs) for $50, get your EIN, and MaidProfit handles the business setup from there.
Clients Book Online
Share your booking link or embed it on your website. Clients pick a time — you get notified instantly.
Clients from Traverse City to Dearborn book through your MaidProfit page — no phone tag while you're cleaning a Bloomfield Hills home.
MaidProfit Does the Rest
Scheduling, reminders, invoicing, and follow-ups happen automatically. You focus on the work.
MaidProfit sends confirmations, reminders, and payment links automatically — you handle the cleaning while the software handles the admin.

Simple, predictable pricing

No per-job fees. No surprise charges. Cancel anytime.

Monthly
Annual Save 20%
Starter
$39/month
Perfect for solo operators and small teams just getting started.
  • Up to 50 jobs/month
  • 1 team member
  • Online booking page
  • Client management
  • Basic invoicing
  • Analytics dashboard
  • Integrations
Join Waitlist
Starter is perfect for solo cleaners building a book in one Michigan metro — manage 30+ recurring clients in Ann Arbor, Grand Rapids, or the Downriver suburbs.
Pro
$159/month
For multi-location businesses that need maximum power and support.
  • Everything in Growth
  • Unlimited team members
  • Multi-location support
  • Custom reporting
  • Priority support + onboarding
  • API access
  • White-label options
Contact Sales
Pro is for multi-location Michigan operations — manage teams in Detroit, Grand Rapids, Traverse City, and the lakeshore markets with full visibility.

All plans include a 14-day free trial. No credit card required.

Why Michigan Cleaning Businesses Choose MaidProfit

Michigan doesn't tax residential cleaning services — your invoices are simpler, and clients see exactly what they're paying without sticker shock from added tax.
Metro Detroit's sprawl means a 30-mile radius can take 50 minutes — smart scheduling clusters your jobs by suburb to save gas and fit more per day.
Northern Michigan's vacation rental boom means summer turnover cleans can net $200-$400 per property — MaidProfit helps you capture and schedule every one.
Michigan's lower cost of living means your overhead is smaller — with smart pricing and efficient operations, profit margins outperform many higher-rate states.

Trusted by cleaning businesses everywhere

Hear from real cleaning business owners.

★★★★★

“I started cleaning in Southfield and expanded to Troy and Birmingham within a year. MaidProfit’s automated scheduling across Oakland County saved me from the dispatcher nightmare. My 10-person team runs like clockwork now.”

LW
Latonya Williams
Owner, Motor City Maid Service
★★★★★

“Grand Rapids is booming and so is our business. MaidProfit helped us go from 25 to 150 recurring clients in 14 months. The online booking feature is huge — Grand Rapids’ tech-savvy residents expect it.”

RV
Ryan Vander Berg
Founder, West MI Clean Co.
★★★★★

“We do vacation rental turnovers in Traverse City from May through October, then residential cleaning year-round. MaidProfit keeps both sides organized. I don’t know how we managed before.”

HD
Heather Douglas
CEO, Cherry Coast Cleaners

Common Questions

Do I need a license to start a cleaning business in Michigan?
No state-level cleaning license is required in Michigan. You’ll need to register your business with LARA (the Department of Licensing and Regulatory Affairs), obtain an EIN if hiring, and check with your local municipality for any business permit requirements.
Are cleaning services taxable in Michigan?
Generally, no. Michigan’s 6% sales tax applies to tangible goods, not services. Cleaning services are typically exempt. If you sell cleaning products alongside services, the product portion may be taxable.
How much can I earn running a cleaning business in Michigan?
Solo cleaners in Michigan typically earn $30,000–$55,000 per year. Business owners with teams of 5–10 cleaners can earn $75,000–$150,000+ annually, with Oakland County and Ann Arbor operators earning the most.
What are the best Michigan cities for a cleaning business?
Grand Rapids is the fastest-growing market. The Oakland County suburbs (Troy, Royal Oak, Birmingham) offer premium residential demand. Ann Arbor has steady university-driven turnover. Traverse City provides seasonal vacation rental opportunities.
How does MaidProfit help Michigan cleaning businesses?
MaidProfit is built for Michigan’s spread-out geography: optimized scheduling across suburban service areas, multi-location management for operators serving both East and West Michigan, and seasonal tools for vacation rental cleaning during the summer months.
Is workers’ comp insurance required in Michigan?
Yes. Michigan requires workers’ compensation for employers with one or more employees, with limited exceptions for certain domestic workers and family members. Check with the Michigan Workers’ Disability Compensation Agency for specifics.

Ready to Grow Your Michigan Cleaning Business?

Join the waitlist and be first in line for a free 14-day trial when we launch.

14-day free trial · No credit card · Cancel anytime