Cleaning Business Software

Elevate Your Minnesota Cleaning Business with MaidProfit

Cleaning companies across the Twin Cities, Rochester, and Greater Minnesota use MaidProfit to streamline operations, grow their client base, and boost profitability.

5.7M+ Residents
2.3M Households
Top 10 Median Income
JK
SR
TM
AL
★★★★★
3,500+
Cleaning Businesses in Minnesota
2.3M
Households Statewide
$80,400
Median Household Income
8.7%
Annual Market Growth

Minnesota Cleaning Market at a Glance

5.74 million
Population
Over 60% live in the Twin Cities metro, creating a concentrated and accessible market for cleaning businesses
U.S. Census Bureau 2024
3,000+
Cleaning Businesses
Competition is heaviest in Minneapolis and St. Paul, with room to grow in Rochester, Duluth, and outer suburbs
IBISWorld 2024
$940 million
Market Size
Supported by one of the nation's highest labor force participation rates, meaning more dual-income homes needing cleaning help
IBISWorld 2024
$315,000
Median Home Value
Below the $365K national average, but premium suburbs like Edina and Wayzata range from $500K to $1M+
Zillow 2024
$160/visit
Average Cleaning Rate
Slightly above the $157 national average — higher in upscale suburbs, competitive in Greater Minnesota cities
HomeAdvisor 2024
April - July
Peak Season
Long winters make Minnesotans eager for spring deep cleans, followed by summer vacation rental turnovers at lake cabins
Industry Data

Data sources: HomeAdvisor 2024, IBISWorld 2024, Industry Data, U.S. Census Bureau 2024, Zillow 2024

Why Minnesota Is a Top-Tier Cleaning Market

Minnesota’s strong economy, highly educated workforce, and above-average household incomes make it one of the best states in the Midwest for cleaning businesses. With 5.7 million residents and a median household income of $80,400, the North Star State has the purchasing power and lifestyle patterns that drive consistent demand for professional cleaning services.

The Twin Cities metro — Minneapolis and St. Paul — is home to over 3.6 million people and one of the most vibrant economies in the Midwest. The region is headquarters to 17 Fortune 500 companies, including Target, UnitedHealth Group, and 3M, creating a deep pool of dual-income professional households that routinely use cleaning services. The suburbs of Edina, Minnetonka, Woodbury, and Maple Grove are among the state’s most lucrative residential cleaning markets.

Rochester, anchored by the Mayo Clinic, is the state’s second-largest metro and a unique opportunity: a concentration of high-earning medical professionals with demanding schedules and premium expectations. Duluth and the lake country add seasonal vacation rental cleaning opportunities that complement year-round residential demand.

Minnesota's average cleaning rate of $160/visit is 2% above the national average of $157, with significant upside in affluent Twin Cities suburbs.
With a median home value of $315K — 14% below the $365K national average — Minnesota offers affordable entry while premium suburbs still command top rates.
Minnesota's cleaning industry growth of about 6.8% annually slightly outpaces the 6.6% national average, driven by strong employment and new housing construction in the metro.

Fortune 500 Families Need Clean Homes

Minnesota is home to 17 Fortune 500 companies, giving the Twin Cities one of the highest concentrations of high-income households in the Midwest. These time-strapped professionals are your ideal recurring clients — they value reliability and are willing to pay for it.

3,500+
Cleaning Businesses in Minnesota
2.3M
Households Statewide
$80,400
Median Household Income
8.7%
Annual Market Growth

Top Minnesota Neighborhoods for Cleaning Businesses

Where the demand is highest and your business can thrive.

Minneapolis-St. Paul Metro
3.7 million residents across the Twin Cities and surrounding suburbs — the state's dominant cleaning market with diverse neighborhoods and high household incomes.
Edina & Bloomington
Affluent south metro suburbs with median home values above $400K and families who expect premium, recurring cleaning services.
Maple Grove & Plymouth
Fast-growing northwest suburbs with new construction and young families creating steady demand for first-time cleaning service signups.
Rochester
Mayo Clinic drives this 225K-person metro — traveling medical professionals and dual-income healthcare families create reliable cleaning demand.
Duluth & North Shore
Vacation rentals along Lake Superior create seasonal demand for turnover cleaning from May through October, with Airbnb growth expanding the market.
St. Cloud
Central Minnesota's largest city with a university population and growing suburbs where competition for cleaning services is still relatively low.

Everything you need to scale

Built specifically for cleaning businesses — not generic software adapted for your industry.

Smart Scheduling
Auto-assign jobs to the right team based on location, skills, and availability. Clients get instant booking confirmations.
Smart Scheduling optimizes your Twin Cities routes — cluster Edina and Bloomington jobs in the morning, then shift to Maple Grove and Plymouth in the afternoon to avoid I-494 rush hour.
Client CRM
Track every client, property, preferences, and cleaning history in one place. Never lose a detail again.
Client CRM tracks your Minneapolis and St. Paul clients with separate service preferences — city condos need different packages than Woodbury single-family homes.
Automated Invoicing
Invoices go out automatically after every job. Accept payments online and track who’s paid and who owes.
Automated Invoicing applies Minnesota's 6.875% sales tax to taxable cleaning services automatically, plus any local city taxes like Minneapolis's extra 0.5%.
Team Management
See where your cleaners are in real-time, track job completion, and communicate with your team through the app.
Team Management keeps your crews organized across the sprawling Twin Cities metro — assign territories from Eagan to Duluth without overlap or gaps.
Business Analytics
Revenue trends, team performance, top clients, and growth metrics — all in one clean dashboard.
Business Analytics shows you which Twin Cities suburbs produce the most repeat bookings, so you can double down on marketing in Eden Prairie versus testing Rochester.
Integrations
Connect with QuickBooks, Google Calendar, Stripe, and the tools you already use to run your business.
Integrations connect MaidProfit with QuickBooks and your calendar so Minnesota's complex tax requirements don't mean complex bookkeeping.

What Minnesota Cleaners Charge

Minnesota’s rates reflect its above-average incomes and strong demand, especially in the Twin Cities metro.

ServicePrice RangeAverage
Standard House Cleaning$110 – $250$165
Deep Cleaning$210 – $470$325
Move-Out Cleaning$250 – $530$375
Office Cleaning (per sq ft)$0.08 – $0.17$0.12
Recurring Weekly Service$95 – $210$140

The affluent western suburbs of Minneapolis (Edina, Minnetonka, Wayzata) command the highest rates. St. Paul and the eastern suburbs are slightly lower. Rochester matches Twin Cities pricing. Duluth and Greater Minnesota are 15–25% below metro rates.

Minnesota Cleaning Business Requirements

Business Registration

Register your business with the Minnesota Secretary of State. LLCs can be filed online for $155. Sole proprietors must file an assumed name certificate with the Secretary of State ($50).

Sales Tax

Minnesota has a 6.875% state sales tax, plus local taxes up to 2%. Cleaning services for buildings and structures are generally subject to sales tax in Minnesota. Register with the Minnesota Department of Revenue to collect and remit.

General Liability Insurance

Not legally required, but standard practice. Most Minnesota cleaning businesses carry $500K–$1M in coverage, costing approximately $400–$800 per year.

No State Cleaning License

Minnesota does not require a state-level cleaning license. Minneapolis and St. Paul each require a city business license. Many suburban municipalities also require registration.

Workers’ Compensation

Minnesota requires workers’ compensation insurance for all employers, with very limited exceptions. Coverage must be obtained through a licensed insurance company or through self-insurance approved by the state.

Paid Sick Leave

Minnesota’s earned sick and safe time law requires employers to provide at least one hour of paid sick leave for every 30 hours worked, up to 48 hours per year. This applies to all employers regardless of size.

Up and running in minutes

No technical setup required. If you can send an email, you can run MaidProfit.

Set Up Your Business
Add your services, pricing, team members, and service areas. Takes about 10 minutes.
File your Minnesota LLC with the Secretary of State online for $155, register for a sales tax ID with the Department of Revenue, and let MaidProfit get you booking-ready.
Clients Book Online
Share your booking link or embed it on your website. Clients pick a time — you get notified instantly.
Clients from Minnetonka to Maplewood book online anytime — no missed calls during Minnesota's brutal winter commutes.
MaidProfit Does the Rest
Scheduling, reminders, invoicing, and follow-ups happen automatically. You focus on the work.
MaidProfit handles confirmations, reminders, payments with MN sales tax calculated, and review requests — you handle the cleaning and client relationships.

Simple, predictable pricing

No per-job fees. No surprise charges. Cancel anytime.

Monthly
Annual Save 20%
Starter
$39/month
Perfect for solo operators and small teams just getting started.
  • Up to 50 jobs/month
  • 1 team member
  • Online booking page
  • Client management
  • Basic invoicing
  • Analytics dashboard
  • Integrations
Join Waitlist
Starter lets solo cleaners manage 30+ clients across one Twin Cities suburb or a Greater Minnesota city like Rochester or Duluth without hiring help.
Pro
$159/month
For multi-location businesses that need maximum power and support.
  • Everything in Growth
  • Unlimited team members
  • Multi-location support
  • Custom reporting
  • Priority support + onboarding
  • API access
  • White-label options
Contact Sales
Pro handles multi-location Minnesota operations — coordinate Twin Cities teams alongside crews in Rochester, St. Cloud, and Duluth from a single account.

All plans include a 14-day free trial. No credit card required.

Why Minnesota Cleaning Businesses Choose MaidProfit

Minnesota's 6.875% sales tax (plus local additions in Minneapolis and St. Paul) makes invoicing tricky — MaidProfit calculates the right rate by location automatically.
Twin Cities sprawl covers 6,000+ square miles — smart routing between Eagan, Eden Prairie, and Woodbury saves real time and fuel every day.
Minnesota winters mean clients want deep cleans after months of being cooped up — spring is your biggest revenue window and MaidProfit helps you fill every slot.
Minnesota has one of the highest rates of dual-income households in the US — busy families outsource cleaning and value reliable, professional service.

Trusted by cleaning businesses everywhere

Hear from real cleaning business owners.

★★★★★

“Serving Edina and Minnetonka means our clients expect perfection. MaidProfit’s quality checklists and automated follow-up surveys keep our standards high across 12 team members and 175 recurring accounts.”

KL
Kristin Larson
Owner, Twin Cities Sparkle Co.
★★★★★

“I serve the St. Paul east side and surrounding suburbs. MaidProfit’s bilingual client communication features helped me connect with our diverse community and grow from 0 to 80 clients in 10 months.”

OH
Omar Hassan
Founder, North Star Clean Services
★★★★★

“Rochester’s Mayo Clinic professionals have demanding schedules and high expectations. MaidProfit’s online booking and flexible rescheduling tools are exactly what this market needs. We’re booked solid every week.”

PJ
Paula Jensen
CEO, Med City Maids Rochester

Common Questions

Do I need a license to start a cleaning business in Minnesota?
No state-level cleaning license is required. You’ll need to register your business with the Secretary of State, obtain an EIN if hiring, and get a city business license from Minneapolis, St. Paul, or whichever municipality you operate in.
Are cleaning services taxable in Minnesota?
Yes. Minnesota taxes cleaning services for buildings and structures at the state rate of 6.875% plus applicable local taxes. Register with the Minnesota Department of Revenue and collect sales tax from your customers.
How much can I earn with a cleaning business in Minnesota?
Solo cleaners in Minnesota typically earn $35,000–$58,000 per year. Business owners with teams of 5–10 cleaners can earn $80,000–$160,000+ annually, with Twin Cities suburban operators at the top of the range.
Where is the best place to start a cleaning business in Minnesota?
The Twin Cities metro offers the largest market and highest rates. Rochester is excellent for targeting medical professionals. The western suburbs of Minneapolis (Edina, Minnetonka, Plymouth) are the most lucrative residential markets.
How does MaidProfit help Minnesota cleaning businesses?
MaidProfit handles Minnesota’s specific requirements: automated sales tax tracking for the state’s taxable cleaning services, paid sick leave hour tracking, scheduling optimized for winter weather disruptions, and CRM tools to build lasting client relationships in Minnesota’s loyalty-driven market.
What about Minnesota’s paid sick leave law?
Minnesota requires all employers to provide earned sick and safe time — one hour for every 30 hours worked, up to 48 hours per year. MaidProfit’s employee time tracking features help you accurately track hours and manage leave accruals.

Ready to Lead the Minnesota Cleaning Market?

Join the waitlist and be first in line for a free 14-day trial when we launch.

14-day free trial · No credit card · Cancel anytime