Dominate the NYC Cleaning Market with MaidProfit
From Manhattan to Brooklyn, Queens to the Bronx, Staten Island to Harlem — MaidProfit gives New York City cleaning companies the technology to win in America’s most demanding market.
Why NYC Is the Ultimate Cleaning Business Battlefield
New York City is the largest city in the United States with 8.3 million residents and over 3.2 million households packed into five boroughs. The sheer density of demand is unmatched anywhere in the country — a single Manhattan zip code can hold more potential clients than entire cities in other states.
NYC’s economy spans finance (Wall Street), tech (Silicon Alley), media, healthcare, and every sector in between. The result is a massive professional workforce with disposable income and limited free time — the perfect demographic for recurring cleaning services. Upper West Side, Tribeca, Park Slope, Williamsburg, and Astoria all represent distinct neighborhood markets with their own pricing dynamics.
Competition is fierce, but that’s actually an advantage for tech-savvy operators. Most NYC cleaning businesses still run on phone calls and paper schedules. Operators who offer instant online booking, automated confirmations, and professional digital invoicing immediately stand out. In a market this large, even a small efficiency advantage translates into significant revenue gains.
Density Is Your Superpower
NYC’s density means you can serve 8–12 clients per day per team with minimal travel time between jobs. No other U.S. market offers this level of route efficiency. MaidProfit’s scheduling tools maximize every minute of your team’s day.
Everything you need to scale
Built specifically for cleaning businesses — not generic software adapted for your industry.
What NYC Cleaners Charge
NYC cleaning rates are among the highest in the nation, reflecting the city’s cost of living and demand intensity.
| Service | Price Range | Average |
|---|---|---|
| Standard Apartment Cleaning | $150 – $400 | $250 |
| Deep Cleaning | $300 – $750 | $500 |
| Move-Out Cleaning | $400 – $900 | $600 |
| Office Cleaning (per sq ft) | $0.15 – $0.35 | $0.22 |
| Recurring Weekly Service | $130 – $350 | $220 |
Manhattan commands the highest rates, with Tribeca, the Upper East Side, and SoHo at the top. Brooklyn’s Park Slope and Williamsburg are premium markets. Queens neighborhoods like Astoria and Long Island City are growing rapidly. The Bronx and Staten Island offer more competitive pricing with strong volume.
NYC Cleaning Business Requirements
NYC Department of Consumer and Worker Protection
Certain cleaning services may require registration with the NYC DCWP. Check current requirements for your specific service types. Additional city-level registrations may apply.
New York State Business Registration
Register your LLC with the NY Department of State ($200 filing fee). LLCs in New York must also complete the mandatory publication requirement, which costs $300–$2,000+ depending on county.
NYC Sales Tax
NYC’s combined sales tax rate is 8.875% (4% state + 4.5% city + 0.375% MTA surcharge). Residential cleaning is generally exempt; commercial cleaning is taxable. You must track and collect tax appropriately.
Workers’ Compensation & Disability Insurance
New York requires workers’ comp for all employees (including part-time) plus short-term disability insurance and Paid Family Leave. NYC rates for workers’ comp average $4.00–$6.50 per $100 of payroll.
General Liability Insurance
Essential in NYC. Most building management companies require $1M–$2M coverage before allowing cleaning crews. Expect $800–$1,800/year depending on coverage level and volume.
Building Access Requirements
Many NYC residential buildings require cleaning companies to be registered with building management, carry certificate of insurance naming the building, and comply with service entrance and freight elevator schedules.
Up and running in minutes
No technical setup required. If you can send an email, you can run MaidProfit.
Simple, predictable pricing
No per-job fees. No surprise charges. Cancel anytime.
- Up to 50 jobs/month
- 1 team member
- Online booking page
- Client management
- Basic invoicing
- Analytics dashboard
- Integrations
- Unlimited jobs
- Up to 10 team members
- Online booking + client portal
- Full CRM
- Automated invoicing & payments
- Analytics dashboard
- QuickBooks + Stripe integrations
- Everything in Growth
- Unlimited team members
- Multi-location support
- Custom reporting
- Priority support + onboarding
- API access
- White-label options
All plans include a 14-day free trial. No credit card required.
Trusted by cleaning businesses everywhere
Hear from real cleaning business owners.
“In Manhattan, every minute counts. MaidProfit’s scheduling packs our teams tight — we average 10 apartments per team per day in Midtown. That efficiency is the difference between surviving and thriving in NYC.”
“We grew from Park Slope to all of Brooklyn in 18 months using MaidProfit. The online booking captures clients at 2 AM — which in NYC, is peak scheduling time. We hit 300 recurring clients last quarter.”
“Managing 20 cleaning teams across four boroughs was impossible with spreadsheets. MaidProfit’s borough-based zone management and real-time tracking transformed our operations. Revenue doubled in one year.”