Cleaning Business Software

Elevate Your Wilmington Cleaning Business with MaidProfit

Whether you clean in Wrightsville Beach / Landfall, Mayfaire / Ogden, Forest Hills / Sunset Park or Monkey Junction / Carolina Beach Road, MaidProfit automates your Wilmington cleaning business so you can focus on growth.

120,000+ City Residents
310K Metro Population
#8 Largest North Carolina City
PG
LJ
DN
SH
★★★★★
260+
Cleaning Businesses in Wilmington Area
310K
Metro Population
$50,200
Median Household Income
8.8%
Annual Market Growth

Wilmington Cleaning Market at a Glance

120,000+ (city) / 310K (metro)
Population
North Carolina's #8 largest city
US Census Bureau
260+
Cleaning Businesses
Serving the Wilmington market
Bureau of Labor Statistics
$42M
Market Size
Wilmington area residential and commercial cleaning
IBISWorld Industry Report
$325,000
Median Home Value
Varies by neighborhood within Wilmington
Zillow Home Value Index
$145/visit
Average Cleaning Rate
Standard 3-bed/2-bath home
MaidProfit Market Analysis
March – September
Peak Season
Highest demand period for Wilmington cleaning businesses
MaidProfit Booking Data

Data sources: Bureau of Labor Statistics, IBISWorld Industry Report, MaidProfit Booking Data, MaidProfit Market Analysis, US Census Bureau, Zillow Home Value Index

Why Wilmington Is a Strong Market for Cleaning Businesses

With a population of 120,000+, Wilmington ranks as North Carolina's #8 largest city and a key economic center. Wilmington's dual identity as a beach destination and growing city creates two cleaning markets: high-turnover vacation rentals on the coast and premium residential recurring accounts inland. The film industry also brings temporary production office and housing cleaning needs. Major employers including New Hanover Regional Medical Center, GE Hitachi Nuclear Energy, University of North Carolina Wilmington drive a professional workforce that increasingly relies on cleaning services.

Wilmington households earn a median income of $50,200, supporting a median home value of $325,000. The strongest cleaning demand comes from established neighborhoods like Wrightsville Beach / Landfall, Mayfaire / Ogden, Forest Hills / Sunset Park, where families prioritize regular home maintenance.

Wilmington's coastal climate brings hot, humid summers with salt air corrosion and mold concerns. Hurricane season from June to November creates post-storm cleanup demand. Mild winters keep cleaning demand steady year-round. As Wilmington continues to grow, both new residents and established homeowners are driving consistent demand for professional cleaning services.

Wilmington cleaning rates average $145 per visit, reflecting the local cost of living and market demand.
The Wilmington cleaning market has been growing at 8.8% annually, driven by population growth and economic expansion.
Homes in premium Wilmington neighborhoods average higher square footage, supporting per-visit rates 20-25% above the metro average.

Beach Rentals + Port City Residents = Year-Round Revenue

Wilmington's vacation rental market generates massive seasonal income while Landfall and Mayfaire residents keep you busy year-round. MaidProfit manages both high-volume beach turnovers and premium residential accounts in one platform.

260+
Cleaning Businesses in Wilmington Area
310K
Metro Population
$50,200
Median Household Income
8.8%
Annual Market Growth

Top Wilmington Neighborhoods for Cleaning Businesses

Key neighborhoods with strong demand for professional cleaning.

Wrightsville Beach / Landfall
Luxury coastal properties and gated communities with vacation rentals and executives seeking premium cleaning.
Mayfaire / Ogden
Upscale suburban neighborhoods near major shopping with strong recurring cleaning demand.
Forest Hills / Sunset Park
Established residential areas with families and professionals needing reliable regular cleaning.
Monkey Junction / Carolina Beach Road
Growing southern corridor with new developments and families needing move-in and recurring cleaning.
Downtown / Historic District
Historic homes and trendy condos with both residential and vacation rental cleaning demand.
Carolina Beach / Kure Beach
Beach communities with vacation rental turnover driving high-volume seasonal cleaning.

Built for Wilmington cleaning businesses

Streamline operations and grow your Wilmington cleaning company with these built-in tools.

Smart Scheduling
Optimize routes across Wilmington's 52 square miles — from Wrightsville Beach to Monkey Junction, Landfall to Carolina Beach — minimizing US-17, I-40, and Market Street congestion.
Client CRM
Track clients in high-demand Wilmington neighborhoods like Wrightsville Beach / Landfall, Mayfaire / Ogden, Forest Hills / Sunset Park alongside commercial accounts in the Wilmington business district.
Automated Invoicing
Generate invoices that automatically apply North Carolina's sales tax plus New Hanover County local rates for taxable cleaning services.
Team Management
Manage field teams across Wilmington with real-time GPS tracking — know exactly where every cleaner is throughout the day.
Business Analytics
See which Wilmington neighborhoods drive the most revenue — compare premium residential accounts against high-volume commercial routes.
Integrations
Integrates with QuickBooks, Stripe, and Google Workspace — the top platforms used by North Carolina cleaning businesses for accounting and payments.

What Wilmington Cleaners Charge

Wilmington cleaning rates reflect the local cost of living. Here's what businesses in the area charge.

ServicePrice RangeAverage
Standard House Cleaning$95 – $210$145
Deep Cleaning$195 – $410$295
Move-Out Cleaning$220 – $450$330
Office Cleaning (per sq ft)$0.09 – $0.17$0.12
Recurring Weekly Service$80 – $180$125

Wrightsville Beach and Landfall command premium rates. Vacation rental turnovers at Carolina and Kure beaches offer high-volume seasonal income. Year-round residents in Forest Hills and Ogden provide stable recurring revenue.

Wilmington Cleaning Business Requirements

Wilmington Business License

Wilmington requires a city business privilege license. Apply through the City Revenue Department. New Hanover County may require additional registration.

North Carolina Business Registration

File your LLC with the North Carolina Secretary of State ($125 online). Annual report fee is $200.

Sales Tax Requirements

North Carolina's 4.75% state sales tax plus New Hanover County's 2.25% local rate (7% total). Cleaning services are subject to sales tax.

General Liability Insurance

Essential for Wilmington cleaning businesses. Most commercial clients require proof of at least $500K coverage. Expect $360–$640/year.

Workers' Compensation

North Carolina requires workers' comp for businesses with 3+ employees. Budget $1.50–$3.00 per $100 of payroll.

Federal EIN

Required if hiring employees. Free to obtain online from the IRS.

Start your Wilmington cleaning business in minutes

No technical setup required — get MaidProfit running for your Wilmington operation today.

Build Your Setup
Join cleaning businesses already serving the Wilmington area.
Accept Online Appointments
Wilmington homeowners in Wrightsville Beach / Landfall, Mayfaire / Ogden, Forest Hills / Sunset Park book 24/7 through your branded page.
Sit Back and Grow
Automated scheduling, invoicing, and follow-ups — built for North Carolina's tax requirements and local regulations.

Affordable plans for Wilmington cleaning companies

Flat monthly pricing with no hidden fees — pick the plan that matches your Wilmington business.

Monthly
Yearly Plan Save 20%
Starter
$39/month
Perfect for solo cleaners starting out in Wilmington.
  • Up to 50 jobs/month
  • Single user account
  • Professional booking portal
  • Basic client management
  • Invoice generation
  • Performance dashboard
  • Third-party integrations
Get Started
Pro
$159/month
Built for Wilmington companies scaling across New Hanover County and beyond.
  • Everything in Growth
  • Unlimited user seats
  • Multi-location support
  • Tailored reporting tools
  • Dedicated support & onboarding
  • REST API integration
  • White-label branding
Get a Demo

Start with a 14-day free trial on any plan. No payment info required.

Why Wilmington Cleaning Businesses Choose MaidProfit

Wilmington spans 52 sq mi with beach communities along the coast — MaidProfit's route optimization keeps your teams efficient between Wrightsville Beach, downtown, and Monkey Junction.
Coastal property values and growing incomes mean Wilmington residents and vacation rental owners invest heavily in professional cleaning — MaidProfit captures both markets.
260+ cleaning businesses serve the Wilmington area. Professional online booking and rental manager integrations help you dominate the coastal vacation turnover market.
Coastal humidity, salt air, and hurricane season create year-round cleaning urgency — MaidProfit ensures your schedule stays packed from spring break through the holidays.

Real results from real cleaning businesses

Join hundreds of cleaning businesses already using MaidProfit.

★★★★★

“We clean 30 vacation rentals at Wrightsville Beach every Saturday during summer. MaidProfit's same-day scheduling and team management make it possible. Off-season, our Landfall recurring clients keep revenue steady.”

HB
Heather Banks
Owner, Port City Cleaning
★★★★★

“Salt air means Wilmington homes need cleaning more often than inland cities. MaidProfit's biweekly scheduling keeps my Forest Hills and Ogden clients on track. Revenue is up 55% since I started using it.”

DS
Derek Shaw
Founder, Cape Fear Maids
★★★★★

“We serve Wilmington, Carolina Beach, and Kure Beach. MaidProfit's route optimization handles the beach-to-city commute efficiently. The online booking page brings in vacation rental managers who need reliable turnovers.”

MG
Maria Gonzalez
CEO, Coastal Shine Cleaning

Got Questions?

Do I need a business license to clean houses in Wilmington?
Wilmington requires a city business privilege license. Apply through the City Revenue Department. New Hanover County may require additional registration.
How much do Wilmington cleaning businesses charge?
Standard house cleaning in Wilmington averages $145 per visit, with deep cleaning averaging $295. Recurring weekly clients typically pay $125 per visit.
What's the best area in Wilmington to start a cleaning business?
Neighborhoods like Wrightsville Beach / Landfall, Mayfaire / Ogden, Forest Hills / Sunset Park offer strong demand from homeowners who value recurring cleaning services. Monkey Junction / Carolina Beach Road is also a growing market with less competition.
Is the Wilmington cleaning market competitive?
With 260+ cleaning businesses in the area, Wilmington's market has room for professional operators. Businesses that invest in systems and reliable service stand out quickly.
Can MaidProfit help me manage cleaning teams in Wilmington?
Yes. MaidProfit is built for multi-team operations. Assign teams by zone, track job completion in real time, and manage schedules across Wilmington from one dashboard.
What makes MaidProfit different from other cleaning software?
MaidProfit is purpose-built for cleaning businesses in markets like Wilmington. Local pricing insights, route optimization, and automated client management set it apart.

Ready to Grow Your Wilmington Cleaning Business?

Join the waitlist and be first in line for a free 14-day trial when we launch.

Free trial included · Zero commitment · Walk away anytime